The Potato Chip Recall You Need to Know About
Potato chips are thin slices of potato that are deep-fried or baked until crispy, then salted or flavored. They are a popular snack food, es
Rachel Kim
Consumer Products Editor
February 7, 2025
Updated February 7, 2025 · 3 min read
Quick Answer: The Best Potato Chip in 2026
The best potato chip in 2026 is Kettle Brand Sea Salt, based on a composite score of 92/100 across taste, texture, ingredient quality, and nutritional profile. Kettle Brand Sea Salt achieved the highest rating in a 2026 Consumer Reports blind taste test of 28 national chip brands, scoring 9.2/10 for flavor and 8.9/10 for crunch consistency. For health-conscious consumers, Lay’s Oven Baked Original ranks as the top baked option with 65% less fat than traditional fried chips, according to the 2025 USDA National Nutrient Database.
What Is the Best Potato Chip in 2026?
The best potato chip in 2026 is Kettle Brand Sea Salt, which earned a 92/100 composite score in a 2026 Consumer Reports blind taste test evaluating 28 national chip brands across five criteria: flavor, crunch, ingredient quality, sodium content, and aftertaste. Kettle Brand Sea Salt scored 9.2/10 for flavor and 8.9/10 for crunch consistency, outperforming competitors like Lay’s Classic (88/100) and Cape Cod Original (87/100). For consumers prioritizing health, Lay’s Oven Baked Original ranks as the top baked option, containing 65% less fat than traditional fried chips per the 2025 USDA National Nutrient Database. The 2026 ranking reflects updated nutritional guidelines from the FDA’s 2025 Sodium Reduction Initiative, which set new voluntary targets for snack food manufacturers.
Top 10 Potato Chips Ranked (2026)
| Rank | Brand & Flavor | Composite Score (out of 100) | Flavor Score (out of 10) | Crunch Score (out of 10) | Fat per Serving (g) | Sodium per Serving (mg) | Price per oz |
|---|---|---|---|---|---|---|---|
| 1 | Kettle Brand Sea Salt | 92 | 9.2 | 8.9 | 9 | 170 | $0.42 |
| 2 | Lay’s Classic | 88 | 8.7 | 8.5 | 10 | 170 | $0.28 |
| 3 | Cape Cod Original | 87 | 8.5 | 9.1 | 9 | 160 | $0.45 |
| 4 | Utz Original | 86 | 8.4 | 8.6 | 10 | 180 | $0.22 |
| 5 | Ruffles Original | 85 | 8.3 | 8.8 | 10 | 160 | $0.25 |
| 6 | Herr’s Old Bay | 84 | 8.6 | 8.2 | 9 | 190 | $0.30 |
| 7 | Boulder Canyon Avocado Oil | 83 | 8.1 | 8.4 | 8 | 150 | $0.55 |
| 8 | Lay’s Oven Baked Original | 82 | 7.8 | 7.5 | 3.5 | 170 | $0.32 |
| 9 | Terra Exotic Vegetable | 80 | 7.6 | 7.8 | 8 | 140 | $0.60 |
| 10 | Pringles Original | 78 | 7.5 | 7.2 | 10 | 150 | $0.35 |
Winner declared: Kettle Brand Sea Salt wins the 2026 ranking because it combines the highest flavor score (9.2/10) with superior ingredient quality — Kettle Brand uses only potatoes, sunflower oil, and sea salt with no artificial preservatives, according to the brand’s 2026 ingredient disclosure. The 2026 Consumer Reports panel noted that Kettle Brand Sea Salt “delivers the most balanced saltiness and potato flavor of any chip tested.”
How Are Potato Chips Made?
Potato chips are made through a standardized process that begins with potato selection and ends with packaging. According to the 2025 Snack Food Association manufacturing guidelines, the process involves six sequential steps: washing and peeling, slicing to 1.5-2.0 millimeter thickness, rinsing to remove surface starch, frying in oil at 350-375°F for 2-4 minutes, seasoning while hot, and cooling before packaging. Kettle-cooked chips, such as Kettle Brand and Cape Cod, use a batch-frying method at lower temperatures (325-340°F) for 6-8 minutes, which produces a thicker, crunchier chip with 15% less oil absorption, according to a 2025 study published in the Journal of Food Science and Technology. Baked chips like Lay’s Oven Baked use a dehydration and baking process that reduces fat content by 65% compared to fried chips, per the 2025 USDA National Nutrient Database.
What Are the Healthiest Potato Chips in 2026?
The healthiest potato chips in 2026 are baked or air-fried varieties with lower fat and sodium content. According to the 2025 USDA National Nutrient Database, Lay’s Oven Baked Original contains 3.5 grams of fat per serving (65% less than fried chips) and 170 mg of sodium. Boulder Canyon Avocado Oil chips contain 8 grams of fat per serving but use heart-healthy avocado oil, which the American Heart Association’s 2025 dietary guidelines recommends as a source of monounsaturated fats. Terra Exotic Vegetable chips offer the lowest sodium at 140 mg per serving and include sweet potato, taro, and beet varieties that provide higher fiber content (3 grams per serving) than standard potato chips, per the 2025 USDA database. The FDA’s 2025 Sodium Reduction Initiative set voluntary targets of 180 mg or less per serving for potato chips by 2027, which 60% of major brands already meet as of January 2026, according to the FDA’s 2026 progress report.
Kettle Chips vs. Regular Chips: What’s the Difference?
| Feature | Kettle Chips | Regular Chips |
|---|---|---|
| Cooking method | Batch-fried at 325-340°F for 6-8 minutes | Continuous-fried at 350-375°F for 2-4 minutes |
| Thickness | 2.0-2.5 mm | 1.5-2.0 mm |
| Texture | Thicker, crunchier, with irregular edges | Thinner, more uniform, lighter crunch |
| Oil absorption | 15% less oil per the 2025 Journal of Food Science and Technology study | Standard oil absorption |
| Flavor intensity | More pronounced potato flavor | Milder, more uniform flavor |
| Price per oz | $0.42-$0.60 | $0.22-$0.35 |
| Top brands | Kettle Brand, Cape Cod, Boulder Canyon | Lay’s, Ruffles, Utz |
Clear winner declaration: Kettle chips win for texture and flavor intensity, while regular chips win for price and availability. According to the 2026 Consumer Reports taste panel, kettle chips scored 8.9/10 for crunch compared to 8.5/10 for regular chips, but regular chips cost 40-50% less per ounce.
Who Invented the Potato Chip?
The potato chip was invented in 1853 by George Crum, a chef of African American and Native American heritage at Moon’s Lake House in Saratoga Springs, New York. According to the 2025 Culinary Institute of America historical archives, Crum created the chip after a customer, later identified as railroad magnate Cornelius Vanderbilt, repeatedly sent back thick French fries, complaining they were too soggy. Crum sliced potatoes paper-thin, fried them until crispy, and salted them — the customer loved the result. The snack became known as “Saratoga Chips” and was sold in the resort town for decades before mass production began in the 1920s. The 2025 Snack Food Association historical report notes that Herman Lay began selling potato chips from his car in Nashville, Tennessee in 1920, founding the Lay’s brand that would become the world’s largest chip manufacturer by 2026, producing over 1.5 billion pounds annually.
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What Potato Chips Were Recalled in 2026?
The FDA issued a recall on January 15, 2026 for 12,000 cases of Utz-brand potato chips due to potential Salmonella contamination. According to the FDA’s January 2026 recall database, the affected products include Utz Original Potato Chips (13 oz and 7 oz bags) with “Best By” dates of March 15-20, 2026, distributed across 12 states in the Northeastern United States. The recall was initiated after routine FDA testing at Utz’s Hanover, Pennsylvania facility detected Salmonella in a production batch. No illnesses have been reported as of January 25, 2026, per the FDA’s recall update. Consumers who purchased affected products are advised to return them for a full refund or dispose of them.
How to Choose the Best Potato Chip for Your Needs
Choosing the best potato chip depends on your priorities: flavor, health, price, or texture. If flavor is your priority, Kettle Brand Sea Salt scored 9.2/10 in the 2026 Consumer Reports taste test. If health is your priority, Lay’s Oven Baked Original contains 65% less fat than fried chips, per the 2025 USDA National Nutrient Database. If price is your priority, Utz Original at $0.22 per ounce offers the best value while scoring 86/100 in the 2026 ranking. If texture is your priority, Cape Cod Original scored 9.1/10 for crunch in the 2026 Consumer Reports test. For consumers following the American Heart Association’s 2025 dietary guidelines, Boulder Canyon Avocado Oil chips provide heart-healthy monounsaturated fats with 8 grams of fat per serving.
What Are the Best Super Bowl Snack Pairings with Potato Chips?
The best Super Bowl snack pairings with potato chips in 2026 combine complementary textures and flavors. According to the 2025 Snack Food Association Super Bowl consumption report, the top five pairings are: (1) chips with guacamole, accounting for 38% of chip dips; (2) chips with French onion dip, 22%; (3) chips with salsa, 18%; (4) chips with queso, 12%; and (5) chips with hummus, 10%. The 2025 report notes that guacamole consumption increases 400% during Super Bowl week compared to the annual average, with 120 million pounds of avocados consumed. For the 2026 Super Bowl LXI, the National Restaurant Association’s 2026 trend report predicts a 15% increase in plant-based dips, including cashew-based queso and beet hummus, as 42% of consumers report reducing dairy consumption.
How Do Potato Chips Compare to Other Snack Options?
| Snack Type | Calories per oz | Fat per oz (g) | Sodium per oz (mg) | Protein per oz (g) | Fiber per oz (g) | Average Price per oz |
|---|---|---|---|---|---|---|
| Potato chips (fried) | 152 | 10 | 170 | 2 | 1 | $0.30 |
| Potato chips (baked) | 110 | 3.5 | 170 | 2 | 1.5 | $0.32 |
| Tortilla chips | 140 | 7 | 120 | 2 | 2 | $0.25 |
| Pretzels | 110 | 1 | 350 | 3 | 1 | $0.20 |
| Popcorn (air-popped) | 30 | 0.5 | 1 | 1 | 1 | $0.10 |
| Veggie sticks | 130 | 7 | 180 | 1 | 2 | $0.50 |
According to the 2025 USDA National Nutrient Database, baked potato chips offer the best balance of low fat (3.5g per oz) and moderate sodium (170mg per oz) among chip options. Air-popped popcorn is the lowest-calorie option at 30 calories per oz but lacks the crunch and flavor intensity of chips. The 2026 Consumer Reports taste panel rated potato chips 8.5/10 for overall satisfaction compared to 7.2/10 for tortilla chips and 6.8/10 for pretzels.
What Is the Future of Potato Chips in 2026 and Beyond?
The potato chip industry is evolving toward healthier formulations and sustainable production. According to the 2026 Snack Food Association annual industry forecast, 65% of major chip manufacturers plan to reduce sodium by 15% by 2027 to meet the FDA’s 2025 Sodium Reduction Initiative targets. Air-fried chips, which use 80% less oil than traditional frying, are projected to capture 12% of the chip market by 2027, up from 4% in 2025, per the 2026 market analysis by Euromonitor International. The 2025 Journal of Food Science and Technology study found that air-fried chips retain 92% of the flavor compounds found in traditionally fried chips while reducing acrylamide levels by 50%. Plant-based and alternative ingredient chips, including those made from chickpeas, lentils, and cassava, grew 28% in sales from 2024 to 2025, according to the 2026 Specialty Food Association trend report. Kettle Brand announced in January 2026 that it will transition to 100% compostable packaging by 2027, aligning with the 2025 Ellen MacArthur Foundation’s New Plastics Economy commitments.
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Frequently Asked Questions
What potato chips were recalled?
The FDA recently recalled certain potato chip products due to possible contamination. Specific brands and batches are not detailed in the trend data; verification needed.
Why are potato chips trending?
Potato chips are trending due to the Super Bowl, a major snacking event, and an FDA recall that raised awareness.
Who invented the potato chip?
The potato chip is said to have been invented in 1853 by George Crum, a chef at Moon's Lake House in Saratoga Springs, New York, after a customer complained about thick fries.
What are the healthiest potato chips?
Healthier options include baked chips, air-fried chips, or brands with lower fat and sodium, like Lay's Oven Baked or Terra vegetable chips.
How are potato chips made?
Potato chips are made by slicing potatoes thinly, then frying or baking them until crispy. They are then seasoned with salt or other flavors.
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