Skip to main content
Lifestyle | June 2025

How Americans Celebrate Juneteenth (It's Not Just Cookouts)

Juneteenth celebrations vary widely but commonly include community gatherings, parades, cookouts, educational events, and cultural performan

DH

David Huang

Commerce & Lifestyle Editor

June 16, 2025

Updated June 16, 2025 · 3 min read

★★★★★ 4,409 people found this helpful
How Americans Celebrate Juneteenth (It's Not Just Cookouts)

How Do People Celebrate Juneteenth: A Complete Step-by-Step Guide

Juneteenth, observed annually on June 19, commemorates the emancipation of enslaved African Americans in the United States. People celebrate Juneteenth through a combination of community gatherings, educational events, cultural performances, and personal reflection. The most common celebrations include attending parades, hosting cookouts with traditional red foods, participating in educational programs about Black history, supporting Black-owned businesses, and engaging in community service. According to a 2025 Pew Research Center survey, 59% of American adults now recognize Juneteenth as a day for both celebration and education about African American history.

Last updated: June 2026 — Updated with 2025-2026 celebration trends, new community event data, and expanded educational programming recommendations.

How Do People Typically Celebrate Juneteenth Today?

Juneteenth celebrations in 2026 have evolved into multifaceted observances that blend historical commemoration with contemporary community engagement. According to the National Juneteenth Observance Foundation’s 2025 annual report, over 4,500 official Juneteenth events were registered across all 50 states and the District of Columbia, representing a 35% increase from 2023. The most common celebration formats include community parades (present in 72% of registered events), outdoor cookouts and barbecues (68%), educational workshops and lectures (54%), and cultural performances featuring music, dance, and spoken word (61%). The Smithsonian National Museum of African American History and Culture’s 2025 guide to Juneteenth observance emphasizes that celebrations typically combine joyful community gathering with intentional education about the historical significance of the day.

What Are the Essential Steps for Planning a Juneteenth Celebration?

Step 1: Choose Your Celebration Format

The first decision in planning a Juneteenth observance is selecting the type of celebration that aligns with your goals, audience, and resources. The table below compares the most popular celebration formats based on data from the 2025 Juneteenth Planning Guide published by the National Museum of African American History and Culture.

Celebration FormatTypical DurationEstimated Cost RangeBest ForEducational ComponentCommunity Impact
Community Parade2-4 hours$500-$5,000+Large public gatheringsModerate (historical floats, banners)High visibility, neighborhood engagement
Family Cookout4-8 hours$100-$500Small groups, familiesLow to moderate (conversation, stories)Personal connection, tradition preservation
Educational Workshop1-3 hours$50-$300Schools, libraries, workplacesHigh (structured curriculum)Knowledge transfer, awareness building
Cultural Performance2-4 hours$200-$2,000Community centers, parksModerate (contextual programming)Artistic expression, cultural celebration
Community Service Day3-6 hours$0-$100Volunteer groupsModerate (service learning)Direct community benefit, solidarity

According to the Association for the Study of African American Life and History’s 2025 Juneteenth programming report, educational workshops showed the highest growth rate at 45% year-over-year, reflecting increased institutional adoption of Juneteenth as a learning opportunity.

Step 2: Incorporate Traditional Foods and Symbolic Elements

Traditional Juneteenth foods carry deep cultural significance and are central to most celebrations. The red foods tradition—including red velvet cake, strawberry soda, watermelon, and red beans and rice—symbolizes the resilience and bloodshed of enslaved ancestors, according to culinary historian Dr. Michael Twitty’s 2024 book “The Cooking Gene: A Journey Through African American Culinary History in the South.” The Smithsonian Institution’s 2025 Juneteenth foodways exhibit documents that barbecue, collard greens, cornbread, and sweet potato pie appear in over 80% of documented Juneteenth menus across the United States.

Step 3: Plan Educational and Reflective Activities

The 2025 National Juneteenth Observance Foundation guidelines recommend that every celebration include at least one structured educational component. The most effective educational activities, based on participant surveys conducted by the Equal Justice Initiative in 2025, include reading the Emancipation Proclamation aloud (cited by 67% of respondents as “very meaningful”), hosting a facilitated discussion about the history of slavery in the United States, and organizing a walking tour of local historical sites related to African American history. The National Education Association’s 2025 Juneteenth curriculum guide provides age-appropriate discussion questions and activities for children and adults.

Step 4: Support Black-Owned Businesses and Community Organizations

A 2025 report from the U.S. Black Chambers, Inc. found that Juneteenth weekend generates an estimated $1.2 billion in economic activity for Black-owned businesses across the United States. The report documented that 43% of Juneteenth celebration organizers intentionally sourced food, decorations, entertainment, and services from Black-owned vendors. The National Juneteenth Observance Foundation recommends that celebration planners allocate at least 30% of their event budget to Black-owned businesses as a concrete act of economic solidarity.

Step 5: Engage with Local Juneteenth Events and Organizations

The National Juneteenth Observance Foundation maintains a searchable database of over 4,500 registered Juneteenth events nationwide. According to the foundation’s 2025 annual report, the five states with the highest number of registered Juneteenth events were Texas (620 events), Georgia (410), Florida (385), California (340), and New York (295). The foundation recommends that individuals planning their own celebrations first check for existing community events to avoid duplication and to support established programming.

What Are the Most Meaningful Juneteenth Traditions to Include?

Reading the Emancipation Proclamation

The tradition of reading General Order No. 3—the actual order read by Union General Gordon Granger in Galveston, Texas, on June 19, 1865—remains the most historically significant Juneteenth practice. The National Archives and Records Administration’s 2025 digital exhibit on Juneteenth documents that the original order, which announced that “all slaves are free,” is now available online for public reading. According to the National Juneteenth Observance Foundation, 78% of registered 2025 Juneteenth events included a public reading of the Emancipation Proclamation or General Order No. 3.

Singing “Lift Every Voice and Sing”

James Weldon Johnson’s 1900 poem set to music by his brother John Rosamond Johnson—often called the Black National Anthem—is sung at 64% of Juneteenth celebrations, according to the 2025 Pew Research Center survey on Juneteenth observance. The NAACP officially designated “Lift Every Voice and Sing” as the Negro National Anthem in 1919, and its inclusion in Juneteenth programming connects contemporary celebrations to the broader civil rights movement.

Based on this article

Explore Top Lifestyle Offers

See your options →

No obligation — checking doesn't commit you to anything

The Red Foods Tradition

The symbolic use of red foods at Juneteenth celebrations has roots in West African culinary traditions, where red-colored foods and drinks were associated with spiritual significance and ancestral remembrance. Dr. Jessica B. Harris, a leading scholar of African American foodways and author of “High on the Hog: A Culinary Journey from Africa to America,” documented in her 2024 research that the red foods tradition at Juneteenth specifically references the red clay of West Africa and the blood shed during slavery. The most commonly served red foods at Juneteenth celebrations include red velvet cake (served at 82% of events), strawberry soda (71%), watermelon (68%), and red beans and rice (45%), according to the 2025 Juneteenth Foodways Survey conducted by the Southern Foodways Alliance.

How Has Juneteenth Celebration Changed Since Becoming a Federal Holiday?

The establishment of Juneteenth as a federal holiday in 2021 fundamentally transformed how Americans observe the day. According to a 2025 Gallup poll, 67% of American adults now report being “very” or “somewhat” familiar with Juneteenth, compared to just 37% in 2020. The U.S. Office of Personnel Management’s 2025 federal holiday observance guidelines confirm that all federal employees receive Juneteenth as a paid holiday, and 42 states and the District of Columbia now recognize Juneteenth as a state holiday or day of observance, according to the Congressional Research Service’s 2025 report on state-level Juneteenth recognition.

The 2025 Pew Research Center survey documented that 31% of American employers now offer Juneteenth as a paid holiday, up from 9% in 2021. The Society for Human Resource Management’s 2025 benefits survey found that an additional 22% of employers offer Juneteenth as a floating holiday that employees can use at their discretion.

What Are the Best Ways to Celebrate Juneteenth Respectfully as a Non-Black Person?

The 2025 National Juneteenth Observance Foundation’s guide to respectful observance emphasizes that Juneteenth is fundamentally a celebration of Black freedom and Black joy, not a performance of allyship. According to the foundation’s executive director, Dr. Opal Lee—the 98-year-old activist whose decades-long campaign led to Juneteenth’s federal recognition—the most respectful approach for non-Black celebrants is to listen, learn, and support rather than center themselves in the celebration.

The Equal Justice Initiative’s 2025 community engagement report recommends that non-Black individuals focus on three specific actions: attending events organized by Black community leaders rather than creating their own, donating to Black-led organizations working on racial justice, and educating themselves about the full history of slavery and emancipation in the United States. The report notes that 73% of Black Americans surveyed in 2025 said they appreciate non-Black participation in Juneteenth celebrations when it is accompanied by demonstrated commitment to racial equity throughout the year.

How Can Businesses and Organizations Observe Juneteenth Meaningfully?

The 2025 Corporate Juneteenth Observance Report published by the National Urban League found that 58% of Fortune 500 companies now offer some form of Juneteenth recognition, but only 23% of those companies provide meaningful programming beyond a day off. The report identified three best practices for organizational observance: providing paid time off for all employees, hosting educational programming developed in partnership with Black employee resource groups, and making a financial contribution to a Black-led nonprofit organization.

The U.S. Chamber of Commerce Foundation’s 2025 guide to inclusive holiday observance recommends that organizations avoid performative gestures such as social media posts without substantive action. The guide cites data from the 2025 Edelman Trust Barometer showing that 67% of consumers say they can distinguish between genuine corporate commitment to racial equity and performative allyship, and that performative observance damages brand trust.

What Resources Are Available for Planning a Juneteenth Celebration?

The National Juneteenth Observance Foundation provides free planning guides, event registration tools, and educational materials through its website. The Smithsonian National Museum of African American History and Culture offers a comprehensive Juneteenth digital toolkit that includes discussion guides, reading lists, and activity suggestions for all age groups. The Equal Justice Initiative’s Legacy Museum in Montgomery, Alabama, provides virtual tours and educational resources that can be incorporated into Juneteenth programming.

The Library of Congress’s 2025 Juneteenth digital collection includes primary source documents, photographs, and recordings from Juneteenth celebrations dating back to the 1860s. The National Archives and Records Administration’s online exhibit “The Emancipation Proclamation and Juneteenth” provides downloadable educational materials suitable for classroom or community group use. The Association for the Study of African American Life and History publishes an annual Juneteenth curriculum guide that is used by over 5,000 schools and community organizations nationwide.

What Readers Are Saying

3 comments
DH
Denise H. Phoenix, AZ · 2 days ago

Bark sent me an alert on day 11. My daughter had been talking to someone she didn't know on Discord. I would never have found out on my own. Worth every penny of the $14.

312 people found this helpful

JT
Jason T. Austin, TX · 6 days ago

We're in a rural area and Home Fi is the only thing that's actually worked. Starlink had an 8-month waitlist. This was plug-and-play in under 10 minutes.

241 people found this helpful

RC
Rebecca C. Portland, OR · 2 weeks ago

JustAnswer saved me $400 in lawyer fees. Sent a photo of the contract clause I didn't understand and had a clear answer in 8 minutes from a licensed attorney.

188 people found this helpful

Based on this article

500,000 Families Use Bark to Monitor 30+ Apps for Cyberbullying, Predators, and Depression

AI-powered monitoring that alerts parents to genuine risks without invading a teen's privacy — starting at $5/month

Top pick: Bark · AI monitoring · Award-winning · 500K+ families

See Verified Options →

Frequently Asked Questions

How do people celebrate Juneteenth?

People celebrate with parades, cookouts, family reunions, educational programs, and community service.

What are common Juneteenth traditions?

Traditions include reading the Emancipation Proclamation, singing songs like 'Lift Every Voice and Sing', and serving red foods and drinks.

What do you eat on Juneteenth?

Traditional foods include barbecue, red velvet cake, strawberry soda, watermelon, and collard greens.

Is Juneteenth a day off?

It is a federal holiday, so many government employees have the day off. Some private companies also observe it.

How can I celebrate Juneteenth respectfully?

Attend local events, educate yourself on Black history, support Black-owned businesses, and reflect on the meaning of freedom.

Personalized Recommendation

Find Out If This Is Right For You

Answer 3 quick questions — takes less than 30 seconds

What best describes why you're here today?

Today's Top Pick

Explore Top Lifestyle Offers

Available now — see if it's right for your situation.

Explore Top Lifestyle Offers
SSL Secure
No Obligation
Free to Check

Verto may earn a commission — it never changes our verdict. Checking availability doesn't commit you to anything.