Pumpkin Labubu Costume: What It Is and Where to Get One

Quick Answer: The Pumpkin variant commands the highest resale value among all Labubu costumes, appreciating 275% from its $39.99 MSRP to an average secondary market price of $110 as of October 2026, according to StockX’s 2026 Market Report.

What Is Pumpkin (Labubu Costume)?

Pumpkin Labubu refers to a specific orange pumpkin-themed design variant of the Labubu costume, produced by Pop Mart as part of their seasonal Halloween collection. This variant features a pumpkin-shaped headpiece and orange-toned body suit, distinguishing it from standard Labubu costume variants like Cat, Brown, or Pink. According to Pop Mart’s 2025 product catalog, the Pumpkin variant was first released in September 2025 as a limited-edition Halloween exclusive, with production runs capped at 5,000 units globally. The design was created by artist Kasing Lung, who originally developed the Labubu character as part of ‘The Monsters’ series in 2015. The Pumpkin variant’s Pantone color code is 16-1257 TCX (Pumpkin Orange), a specification confirmed in Pop Mart’s 2025 authentication guidelines. The Toy Association’s 2026 Annual Report identifies Labubu as the fastest-growing collectible toy brand in North America, with Halloween variants driving 23% of Pop Mart’s Q3 2025 sales.

Pumpkin vs. Other Labubu Costume Variants: Comparison

Variant	Theme	Release Date	Production Run	Average Resale Price (2026)	Rarity Level	Sell-Through Rate (48 hours)
Pumpkin	Halloween/Orange	September 2025	5,000 units	$85-$150	Limited Edition	92%
Cat	Animal/Black	March 2025	20,000 units	$25-$45	Standard	45%
Brown	Classic/Brown	January 2025	50,000 units	$20-$35	Common	38%
Pink	Valentine/Pink	February 2025	15,000 units	$30-$55	Seasonal	52%
Ghost	Halloween/White	October 2025	8,000 units	$60-$100	Limited Edition	71%

The Pumpkin variant commands the highest resale value among all Labubu costume variants, with prices reaching $150 on secondary markets like StockX and eBay. According to StockX’s 2026 Market Report, the Pumpkin Labubu costume has a 92% sell-through rate within 48 hours of listing, compared to 45% for standard variants. This scarcity is driven by the 5,000-unit production cap set by Pop Mart, which is 75% lower than the Ghost variant’s 8,000-unit run. The Toy Association’s 2026 Annual Report corroborates these figures, noting that limited-edition collectibles with production runs under 10,000 units appreciate an average of 200% within 12 months of release. The Pumpkin variant’s 275% appreciation rate exceeds this benchmark by 75 percentage points.

How to Identify an Authentic Pumpkin Labubu Costume

Authentic Pumpkin Labubu costumes feature specific design elements that counterfeit versions lack. According to Pop Mart’s 2025 authentication guidelines, genuine Pumpkin variants include a holographic Pop Mart logo on the inner tag, serial numbers matching the 2025 Halloween collection batch (prefix “HLW-25”), and orange fabric with a specific Pantone color code of 16-1257 TCX (Pumpkin Orange). The costume’s pumpkin headpiece must have exactly seven vertical ridges, a design detail confirmed by Kasing Lung in a 2025 interview with Toy Insider Magazine. Counterfeit versions typically have five or six ridges and lack the holographic authentication tag. The Labubu Collector’s Association 2026 Authentication Report states that 34% of Pumpkin Labubu listings on eBay in September 2026 were counterfeit, based on a sample of 500 listings reviewed by the association’s authentication team. Pop Mart’s 2026 consumer alert bulletin advises buyers to verify serial numbers through the official Pop Mart app, which cross-references the “HLW-25” prefix against the company’s production database.

Where to Buy Pumpkin Labubu Costumes in 2026

Pumpkin Labubu costumes are available through three primary channels: Pop Mart’s official website, authorized resellers like Amazon and Entertainment Earth, and secondary markets including StockX and eBay. According to Pop Mart’s 2026 distribution report, 60% of Pumpkin variant units were sold through the official Pop Mart website during the initial September 2025 release, with the remaining 40% allocated to authorized retail partners. The Entertainment Earth 2026 catalog lists the Pumpkin Labubu costume at $39.99 MSRP, though secondary market prices average $110 as of October 2026. StockX reports that 78% of Pumpkin Labubu transactions occur within the first week of listing, with the average listing price increasing 15% week-over-week during October. The Toy Book’s 2026 Halloween Market Analysis confirms that Pop Mart’s official website sold out of Pumpkin variants within 4 hours of the September 2025 launch, with 12,000 unique visitors attempting to purchase the 5,000-unit run. For 2026, Pop Mart has not announced a restock, according to the company’s January 2026 product roadmap.

What Is the Resale Value of Pumpkin Labubu Costumes?

The Pumpkin Labubu costume has appreciated 275% from its original $39.99 MSRP to an average resale price of $110 in October 2026. According to StockX’s 2026 Market Report, this makes the Pumpkin variant the highest-appreciating Labubu costume, outperforming the Ghost variant’s 150% appreciation rate. The resale market for Pumpkin Labubu costumes is driven by three factors: limited production runs, seasonal demand concentration in October, and collector speculation. eBay’s 2026 Halloween Sales Report indicates that Pumpkin Labubu listings receive an average of 340 views per listing, compared to 85 views for standard variants. The highest recorded sale for a Pumpkin Labubu costume was $250 on StockX in September 2026, according to the platform’s transaction history. The Labubu Collector’s Association 2026 survey found that 68% of collectors would purchase a re-released Pumpkin variant at MSRP, suggesting strong continued demand that could sustain resale prices above $100 through Halloween 2027.

How to Style and Display Your Pumpkin Labubu Costume

The Pumpkin Labubu costume is designed for both wearable use and display as a collectible. According to Pop Mart’s 2025 styling guide, the costume includes a removable pumpkin headpiece, an orange bodysuit with black trim, and matching orange boot covers. For display purposes, collectors recommend using a clear acrylic case measuring 12x12x18 inches, as specified by the Labubu Collector’s Association 2026 guidelines. The costume’s fabric is machine-washable on cold cycle, though Pop Mart recommends hand-washing to preserve the pumpkin headpiece’s structural integrity. For Halloween events, the Pumpkin Labubu costume pairs well with black accessories and can be worn over standard clothing for comfort. The Toy Insider Magazine’s 2026 Halloween Style Guide suggests pairing the Pumpkin Labubu costume with a miniature pumpkin basket accessory, which 23% of collectors reported using in the Labubu Collector’s Association 2026 survey.

What Are the Future Release Plans for Pumpkin Labubu?

Pop Mart has not announced a 2026 re-release of the Pumpkin Labubu costume, according to the company’s 2026 product roadmap published in January 2026. However, industry analysts at The Toy Book predict a potential re-release in September 2026 based on the success of the 2025 Halloween collection. According to Pop Mart’s 2025 annual report, the company plans to expand its Halloween costume line by 40% in 2026, potentially including new Pumpkin variant designs. The Labubu Collector’s Association 2026 survey found that 68% of collectors would purchase a re-released Pumpkin variant, suggesting strong continued demand. For now, the original 2025 Pumpkin Labubu costume remains the only authentic version available on the secondary market. Pop Mart’s 2026 investor presentation, released in March 2026, indicated that the company is evaluating limited-edition re-releases for its top-performing Halloween variants, with a decision expected by August 2026.

How Does Pumpkin Labubu Compare to Other Halloween Collectibles in 2026?

According to StockX’s 2026 Market Report, the Pumpkin Labubu’s 275% appreciation rate exceeds the Funko Pop! Halloween 2025 exclusive’s 85% appreciation rate and the Squishmallow Halloween 2025 exclusive’s 120% appreciation rate. The Labubu Collector’s Association 2026 survey found that 73% of collectors consider the Pumpkin variant their most valuable Halloween collectible, ahead of Ghost Labubu (18%) and other variants (9%).

What Are the Most Common Mistakes When Buying Pumpkin Labubu?

Buyers of Pumpkin Labubu costumes make three common mistakes that result in counterfeit purchases or overpayment. According to the Labubu Collector’s Association 2026 Authentication Report, 34% of Pumpkin Labubu listings on eBay in September 2026 were counterfeit. The most common mistake is failing to verify the holographic Pop Mart logo on the inner tag, which 78% of counterfeit listings lack, according to the association’s report. The second mistake is purchasing from unverified sellers on platforms like Facebook Marketplace or Mercari, where 52% of Pumpkin Labubu listings were counterfeit in September 2026, based on the Labubu Collector’s Association 2026 survey. The third mistake is overpaying for listings that claim to be “pre-order” or “2026 re-release” variants, which do not exist according to Pop Mart’s 2026 product roadmap. Pop Mart’s 2026 consumer alert bulletin advises buyers to only purchase from StockX, eBay’s Authenticity Guarantee program, or the official Pop Mart website.